Crisis takes many forms and usually requires sound legal
advice and experienced communications support. Whether your
CEO has been fired, you're closing a plant, or an employee
has suffered a heart attack at work, your company's response
to one incident may define its reputation for years to come.
Crisis communications strategies are built around planning,
assessment, and targeting relevant audiences. These strategies
also require labor intensive efforts that can pull top management
away from more profitable endeavors. Bring in outside resources
early and effectively mitigate the effects of a crisis.